Commodity Classic is an annual trade show for the top farmers across the country. Asgrow/DEKALB hosts a concert and runs a booth on the trade show floor. We were tasked with creating a theme for the the concert as well as booth designs for the trade show. Pitching giant shield displays and designing some extra large graphics made for an fun couple of months.
: Concert :
: Trade Show Booth :
Farm Progress Show
Farm Progress Show is the nation's largest outdoor farm show featuring 500 exhibitors and more than 300 acres of field demonstrations. It's A LOT of farm stuff. Designing a tent experience that would stand out from the crowd was a challenging and rewarding experience. This year we gave farmers a chance to pick up a customized hat with their farm name embroidered on the back. We designed the booths that farmers would walk through to receive their free hat, as well as many additional signs and branded materials around the tent.